Experience & Resume

Over my 15+ years as a designer, I’ve worked with organizations of all sizes, from early-stage startups and small businesses to global brands like Google, Nike, and KitchenAid. While the past eight years have been dedicated to product design, my earlier work has given me a uniquely holistic understanding of design strategy and a refined approach to craft. This breadth of experience has shaped how I see design: not as a discipline limited by medium, but as a way of solving meaningful problems with clarity, empathy, and impact…for everyday people and the businesses that serve them.


Sprout Social

Senior Product Designer

Currently leading design for the core Publishing team at Sprout. Shaping how customers plan, create, and share content across social networks. Focused on near term improvements in usability and closing product gaps while also balancing strategy and vision work that reimagines the future world of publishing.

Sprout Social || Mar 2024–present


Product Designer

Designed data-rich experiences on the Reporting & Analytics team that help customers gain deeper insight into their social performance metrics and social care efficiency. Focused on improving usability, elevating visual clarity, and shaping the long-term evolution of Sprout’s reporting suite.

  • Partnered with product, engineering, and data science to lead end to end feature design across various initiatives such as social benchmarking and social care reporting.

  • Conducted research to inform current feature development and guide future analytics capabilities.

  • Initiated an audit of existing features to identify usability gaps and prioritize optimizations on the product roadmap.

  • Introduced new documentation processes to improve collaboration with cross-functional partners.

  • Established a dedicated reporting component library to strengthen design consistency, scalability, and efficiency across squads.

Sprout Social || Feb 2022–Mar 2024


MoveSpring

Lead Product Designer

Partnered with the Head of Product Design and founders to define, prioritize, and design key features that supported rapid market shifts while increasing long-term product value for inclusive, sustainable wellness programs. Conducted user research and led end-to-end product design while adapting solutions to evolving business goals.

  • Collaborated closely with engineering to implement and evolve the MoveSpring design system, ensuring design quality, scalability, and efficiency.

  • Continued to oversee and develop brand and marketing initiatives.

  • Helped recruit and mentor a junior designer to expand the team’s impact.

Impact:

  • Achieved profitability within two years of launch after transitioning from one-time event revenue to a recurring SaaS wellness platform.

  • Grew the user base to over 3,000 clients and 1M end users worldwide within four years.

  • MoveSpring was acquired by Reward Gateway in early 2022.

MoveSpring || Mar 2019–Feb 2022


Senior Product Designer

Led a full redesign of the MoveSpring app to support the company’s strategic pivot from event-based revenue to a subscription-based SaaS wellness platform. Partnered with product, engineering, and leadership to align design decisions with business goals and user needs.

  • Built a robust, modular design system and component library spanning mobile, web, and admin products to accelerate feature delivery, improve consistency, and reduce design debt.

  • Conducted user research and led end-to-end feature design, refining solutions and shifting priorities as user insights and business priorities evolved.

  • Defined and evolved MoveSpring’s visual brand across all digital touchpoints, including UI patterns, illustration style, and marketing site, establishing a cohesive product identity that scaled with growth.

MoveSpring || Dec 2017–Mar 2019


Contract UI/Visual Designer

Worked closely with company founders, UX designer, and engineers to design the MoveSpring mobile app, web app, and admin center MVP from the ground up in a 4 month sprint.

MoveSpring || Aug 2017–Dec 2017


Self-Employed

Freelance Designer

Partnered with design agencies, consulting firms, startups, and small businesses to craft thoughtful, strategic design solutions across branding, web, print, and digital product experiences.

Project highlights:

  • Guided small businesses through brand identity evolution, marketing campaigns, and website redesigns to strengthen their presence and connect more authentically with their audiences.

  • Built cohesive branded design systems for multi-million-dollar fundraising campaigns, helping non-profits communicate their mission with clarity and emotional resonance.

  • Streamlined donation platforms and insurance renewal tools to improve conversion rates and simplify user journeys.

Self-Employed || Oct 2016–Dec 2019


Nelson Cash

Senior Designer

Collaborated with clients ranging from startups and non-profits to Fortune 500 companies to redefine brands, evolve digital presences, and elevate UI/UX experiences. Worked closely with stakeholders, engineers, and project managers to translate goals and objectives into cohesive, human-centered design solutions.

Project highlights:

  • Partnered with Google Small Business to help small businesses across the country establish their presence on Google Maps through a unified nationwide campaign spanning web, e-commerce, and direct mail.

  • Worked with Google Partners to design a suite of websites, digital tools, and quarterly campaigns that engaged, educated, and rewarded Partners across the globe.

  • Rebranded Saugatuck, a small city in Michigan, developing a new identity system and brand strategy to build community pride and boost tourism activity.

  • Designed and launched the web presence for a wearables startup, translating complex technology into an approachable, lifestyle-focused brand experience.

  • Art directed, designed, and oversaw production of a large-scale yearly internal publication that celebrated creativity and culture within Nelson Cash.

Nelson Cash || Jun 2013–Oct 2016


Columbia College Chicago

Designer

Partnered with departments across Columbia College to design creative solutions that advanced the institution’s recruitment, retention, and fundraising goals. Collaborated with internal clients, writers, and developers to deliver cohesive campaigns and digital experiences that reflected the college’s vibrant, artistic culture.

  • Developed fresh visual expressions of the Columbia College brand through websites, publications, and campus-wide campaigns.

  • Designed environmental graphics, print collateral, and websites that connected prospective students and donors to the college’s creative mission.

  • Balanced institutional consistency with inventive design thinking to evolve how the brand was experienced across a variety of touchpoints.

Columbia College || Mar 2012–Jun 2013


SimpleHonestWork

Designer

Collaborated with clients ranging from small startups to large organizations such as Nike and FastCompany on UI/UX consulting, web design, identity development, and branded environments. Partnered closely with founders, engineers, and strategists to create purposeful digital experiences and cohesive brand systems.

Project highlights:

  • Led design of the first accessible, mobile-first voter registration website, setting a new standard for usability and inclusion in civic tech.

  • Rebranded a forward-thinking nonpartisan political event space, creating a bold visual identity, responsive website, newsletter design, and immersive event space graphics.

  • Developed The Noun Project’s early web presence, including an e-commerce experience allowing users to customize and purchase merchandise utilizing a growing library of thousands of icons.

SimpleHonestWork || Jul 2011–Mar 2012


Vision3

Interactive Designer

  • Designed immersive single-user and multi-user touchscreen experiences to help clients showcase products and communicate with customers in new, exciting, and memorable ways.

  • Collaborated closely with an in-house team of designers, developers, and 3D artists on projects from concept through production and QA.

  • Also responsible for smaller-scale projects including websites and iPad apps.

Vision3 || Sep 2010–Jul 2011


Want to learn more? Take a look at my case studies or learn more about me.